Strategic Cultural & Creative Consultancy across music, hospitality and lifestyle.
We partner with brands, artists and cultural leaders to define creative strategy and artistic direction — shaping identities and experiences with clarity and lasting relevance.
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What we do
Creative Strategy
Providing clear creative direction with long-term relevance.
Artistic Direction & Programming
Shaping artistic vision across brand identity, cultural programming and spatial experience.
Concept & Experience Development
Developing original, authentic and influential concepts across music, hospitality and contemporary culture.
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About
Vyvatra
Vyvatra Studio is led by Jessica Capaz McCarthy, Creative Strategy Director and former Artistic & Music Director with over 15 years of experience shaping internationally recognised environments across music, hospitality and the arts. Based in Ibiza and working internationally, the studio collaborates with brands, creative ventures and cultural leaders seeking meaningful and lasting relevance.
